Tag Archives: Marketing

Online Real Estate Marketing – What to Do to Get Results Fast

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Whether you have just started your journey into marketing your real estate business online or have been doing it for years, one of the biggest goals seems to be consistent. What do I need to do to get business going now? Business 6 months from now is nice but getting results immediately is essential so you can even make it 6 more months!With so many different ways to tackle marketing real estate agents often get blinded and don’t know where to start. Unfortunately this usually means doing nothing and that doesn’t help at all! Here are different methods that you can tackle to get results fast. In the effort of getting results quickly, none of these should take longer than 45 minutes to do and when done correctly you will start getting leads within 24 hours (that’s pretty fast).

Craigslist – Yes, Craigslist is online and should certainly be part of a balanced online real estate marketing strategy. To get results though don’t just throw up 1 ad and hope to have the leads start pouring in. Be aggressive and create 10-15 different ads and put them up at different points during the day and your phone will ring off the hook.    Make sure to include pictures in your ads and you will draw in customers to work with in the areas that you enjoy as well.

Pay Per Click – Don’t stress out and try to create an entire campaign, just create 1 good ad. Create 1 pay per click ad that is focused on just 1-3 keywords and send the traffic to a page focused on those keywords. Make sure to have an opt-in form on the landing page and you will be able to start getting leads in the same day that you run your new ad.

Send an e-mail to your database – E-mail is great way to draw in those customers who have been sitting on the fence for awhile. Don’t send an e-mail that is generic or asks if they want to buy something, send an e-mail that gives them a good reason to reach out and connect with you. E-mails that are short, ask some good questions, and give them a reason to come back to your website work best. It could be something that is a current hot topic like a tax credit, just don’t give them all the information in the e-mail. Get them to come back to your website to discover more about the details. Then if they really want help they can even pick up the phone to call you.
When you want results quickly, implementing just one of the above ideas will jump start your online real estate marketing efforts with some fresh new leads. Don’t try to do all of them at once or you might not finish it. As you find the marketing that you enjoy the most repeat that activity each day and pretty soon you will have “quick business” each and every week.

Raise Capital With Private Investors

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If you have launched your own startup, your first biggest challenge is to raise capital. Fortunately, you choose from a lot of options to raise the funds your business needs. Among all the sources, crowdfunding is one of the best ones as it helps redefine how startups can get off the ground. In this article, we are going to help you know the benefits of raising capital with private investors through a crowdfunding platform. Read on to find out more.

Benefits of raising capital with private investors

1. Funding is not equity-based

First of all, crowdfunding is not necessarily equity-based. Although startups have the liberty to use the equity in order to catch the attention of potential investors, It’s not required to give up ownership to collect capital.

The good news is that some platforms allow their members to apply a reward-oriented approach in order to raise capital. For instance, if your business deals in a specific product, make sure you hand over a few units to your prospective investors before you roll it out for the ultimate users.

2. Attracting potential investors is easy

With crowdfunding, you can attract a lot of potential investors without putting in a lot of effort. Although you can try for angel investors, keep in mind that this process can cost you a lot of time. The reason is that you will have to pitch your small business concept several times.

On the other hand, if you use a crowdfunding platform, you will have to post your business pitch in only one place. And this page will be ready by hundreds of investors from across the globe.

These platforms have a lot of useful features that may help startups collect funds from investors. So, attracting potential investors and raising capital will be much easier using crowdfunding platforms.

3. Higher visibility

Crowdfunding can help you make your startup more visible. Since marketing may consume a large chunk of your budget, it makes sense to use a crowdfunding platform instead. For potential investors, it’s easy to fund a crowdfunding campaign.
And these activities can help boost the visibility of your brand. Plus, you can also attract investors for your next funding rounds.

The Bottom Line

If you want to raise funds for your startup, crowdfunding can be the best choice. All you need to do is become part of a crowdfunding platform and you will be able to tap into the pool of potential investors. And this will help you kick start your business and make it a success in the industry.